Brochure It is more expensive to print because normally printed on expensive standard-size sheet of paper, like (A4) or (A5). It is then folded lengthwise typical two times to creat four panels, bi-fold, or a tri-fold consist of six panels. The reason why brochures cost more because it is more complicated to print, each panels has its own margins and photos and headlines. The purpose of a brochure is to follow up after an initial sales contact, to give more detailed information, and used in direct mail campaigns. FlyersIs printed off on regular standard paper, standard size is 8.5" by 11" (A4). It is for small scale marketing, as in quick handouts and hung in public places, expectation some will get thrown away. The purpose is to offer a small amount of information for limited time at low manufacturing cost. Typically, used in announcement of events, product info, and a fact sheet for trade shows or conferences. LeafletThe same as flyers but better quality print and always printed in color. It is also printed typically on larger paper size (A6). The different between a leaflet and a flyer is the leaflet is printed on a slightly larger paper and on better qaulity paper. PamphletUsually, used non-commercial and present an argument to persuade the reader point of view. Typically about current events, philosophies, and advertising goods or events. Normally, made of a single piece of paper, but often re-folded to give the apperance of pages. Addition, it can resemble a cheap small booklet or a leaflet. PosterTypically, sizes range anything bigger than 8.5" by 11" (A4) to 60" by 72". Newspaper&Magazine AdvertisementCustomize advertisement place in newspaper and magazine.
